Mike Thurston – Campaign for District Attorney of Waukesha County
Role: UX RESEARCH, UI DESIGN
Project Overview: The client, Mike Thurston, serves as a Deputy District Attorney of Waukesha County. He is running for District Attorney of Waukesha County. The goal of this project was to create an identity for Mike Thurston’s campaign along with website design, social media and email marketing.
UX Research: I performed a competitive analysis of several district attorney campaigns throughout the country focusing on districts with similar demographics to Waukesha County. I researched census information including demographics, population estimates, education and more. I created a User Personas consistent with the campaign’s target audience.
UI Design: I created color palette containing a patriotic theme for Mike Thurston’s branding campaign. I designed and built his website through WordPress. I also manage his social media accounts through Facebook and Instagram as well as E-mail marketing campaigns.
Social Media: Memorial Day Facebook and Instagram Post
Fitzgerald, Collinsworth & Associates
Role: UX Research and UI Design
Project Overview: Fitzgerald, Collinsworth & Associates, Forensic Psychologist Consultants were looking for a re-design of their website. Their area of expertise includes comprehensive psychological assessment and expert witness services to employment attorneys, and organizations nationwide.
UX Research: I performed a competitive analysis of local and national forensic psychologists.
UI Design: I designed and built their website through WordPress, developed content and performed search engine optimization for their website:
Role: UI Design
Project Overview: Crowded Table Stories is an online storytelling platform and podcast that features talented and inspiring storytellers from all over the U.S. and beyond.
The affiliated social media pages/website showcase vast user generated content, extended scenes from the podcast, a robust store and more.
www.crowdedtablestories.com is an engaging, moderated and regularly updated website promoting our podcast, extended scenes from the podcast, user generated stories, a store and much more.